Also known as the "Marketing Guru" Alicia has a passion to help small business owners and their team start, grow and succeed. She has been a small business owner for over 15 years and has over 25 years experience running businesses in multiple industries. Alicia uses her 25 years of experience, her B.B.A. with a concentration in Marketing and her continued research, network and conversations with hundreds of business owners to enrich her clients. She is skilled and knowledgeable in consumer behavior, the marketing process, and global business experience and studies. This includes having the ability to identify the company's target market and position their product or service offering in a way that will interest consumers and make them want to buy. As a business owner she shares her experience both good and bad in terms any business owner can understand and make useful. Trained to create detailed marketing plans, to determine the marketing message, and identify the appropriate marketing mix to get the message out. Alicia has a passion for taking a business from where it is now to where the business owner wants it to be. She will assist and guide the business owner in growing their business by helping them clarify the vision of their business and how it fits in with their personal goals. She will help you implement a business strategy to ensure efficiency, growth and maximum capacity usage. Are you ready to start, fix, revamp, or expand your business?
It always seems impossible until it's done. - Nelson Mandela
Member of the American Marketing Association and the American Management Association.
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